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Your typical business often has varying business cycles. Sometimes business is up and you are really performing well and other times, you are praying for the phone to ring.
The month of April has really been slow on the Notary side of my business. So far, I have not received one call from any title or signing companies. I checked my records and confirmed that the month of April has consistently been slow for me during the past four years.
This is a good time to reflect on what has worked to increase business and what has not. I can also re-evaluate my client base and concentrate on methods of differentiation. And, when all else is said and done ? it?s back to marketing myself to keep the phonecalls coming in.
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